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The Team

Who We Are

Haasini Kolla

Founder & CEO

Pursuing a career in women, gender, and sexuality studies, Haasini founded Unfiltered to create a meaningful impact by addressing pressing social issues through fashion. With a deep commitment to women's empowerment and gender equality, she believes in using apparel as a platform for raising awareness about critical topics like domestic violence. Recognizing the challenges faced by individuals in conservative societies, Haasini is driven to create apparel that allows for subtle, discreet self-expression—pieces that empower people like her to embrace their identities freely and safely. Haasini’s vision also extends to body positivity and redefining beauty standards; Unfiltered offers inclusive sizing to ensure that individuals of all shapes and sizes can find clothing that encourages self-love and confidence. Driven by her active involvement in community initiatives, Haasini aspires to build a more inclusive world where everyone feels empowered to express themselves authentically.

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Bhavana Konda

Founder & COO

Bhavana is passionate about using art and design as powerful platforms for self-expression. With a background rooted in creative arts, she believes that fashion is more than just clothing—it can be a medium for personal storytelling, confidence, and identity. As co-founder of Unfiltered, Bhavana's vision is to break down barriers, offering subtle yet meaningful designs that allow individuals to express themselves authentically, even in less accepting environments. She is committed to creating inclusive, empowering apparel that makes a difference in people’s lives. Her designs promote a sense of belonging while respecting individual circumstances, ensuring everyone can embrace their identity safely. Bhavana is driven by creativity, inclusivity, and a desire to foster positive social change.

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